Get Involved in the Fireweed Project
The Fireweed Project welcomes individuals, families, communities, First Nations, schools, workplaces, organizations, health services, businesses, and volunteers from across the Yukon.
Throughout September 2026, Yukoners are invited to create connection, show appreciation, encourage everyday wellbeing, and help build communities where people feel seen, valued, and supported.
Participation can be simple: wear a Fireweed pin or bracelet, display awareness materials, share a campaign message, or recognize someone who has made a difference. You can also host an activity, access wellness resources, contribute supplies or services, volunteer, fundraise, or provide financial support.
Choose one opportunity or combine several in a way that reflects your interests, resources, and capacity.
Support and Share the Campaign
Help create a visible Yukon-wide expression of connection, appreciation, resilience, and belonging.
You could:
Display a Fireweed Project decal, poster, or awareness display
Request a digital campaign kit and share approved messages or social media posts
Wear or gift a Fireweed pin or bracelet
Submit a Fireweed Story
Participate in the Fireweed Passport
Create a classroom, workplace, office, storefront, or community display
Share project information with staff, students, families, members, clients, or community partners
Recognize someone who makes a difference in your life or community
Awareness materials and the digital campaign kit are available at no cost. Contact Aurora Wellness Foundation or complete the interest form to request what you need.
Host a Fundraiser or Community Activity
Bring people together through a creative, reflective, wellness, appreciation, or fundraising activity during September.
Ideas include:
Host a Fireweed pin-making or pony-bead bracelet activity
Organize a classroom, workplace, team, or community wellness activity
Host a conversation, coffee gathering, art activity, or appreciation event
Display a donation box or Fireweed Collection display
Donate a portion of sales or proceeds from a product, service, event, or selected day
Match employee or community donations
Include the Fireweed Project in an existing event
Create an activity that reflects your group, culture, interests, and capacity
Activities may be organized locally, led by a volunteer, or facilitated by a counsellor from Aurora Wellness Group for an additional fee. Please contact us before promoting a fundraiser so we can confirm campaign wording, materials, contribution arrangements, and any support you may need.
Wellness Items and Activities
Fireweed items and activities can support connection, appreciation, creativity, and everyday wellbeing for individuals, families, teams, classrooms, workplaces, and communities.
Options include:
Fireweed pins and pony-bead bracelets
Individual or group pin-making and bracelet kits
Wellness bags and group wellness resources
Creative expression supplies and activities
Fireweed-themed gifts and locally inspired products
Classroom, youth, staff, volunteer, or community appreciation items
Facilitated mental wellness workshops
Volunteer-led or locally organized group activities
Items can be purchased individually or through a group order at the Fireweed Collection. Groups may purchase resources directly or seek sponsorship to help make participation more accessible.
Activities may be led by a volunteer or facilitated by a counsellor from Aurora Wellness Group for an additional fee. Contact us to discuss group size, location, accessibility, and available options.
Provide Financial Support
Financial contributions help make Fireweed Project activities, resources, and participation more accessible across the Yukon.
Support may help provide:
Classroom, youth, community, or group activity kits
Fireweed pins and bracelets for people facing barriers to participation
Wellness bags and practical group resources
Community activities and facilitated workshops
Rural and remote outreach, travel, freight, and delivery
Awareness materials, printing, and campaign supplies
Volunteer-supported activities and resource preparation
The area of greatest current need
Contributions that exceed the cost of delivering the Fireweed Project will support accessible mental health counselling, helping individuals and families receive counselling at reduced rates or, when needed, at no cost.
Individuals, groups, organizations, businesses, and funders may contribute financially. Recognition can be public, limited, or anonymous according to the contributor’s preference.
Donate Products, Supplies, or Services
In-kind contributions can reduce project costs, strengthen activities, and help the Fireweed Project reach more Yukoners.
Helpful contributions may include:
Products for wellness bags or group kits
Fireweed-themed or locally made products
Beads, craft supplies, art materials, and activity supplies
Printing, signage, packaging, or promotional materials
Fireweed Passport prizes
Food or refreshments for approved activities
Meeting, workshop, storage, or activity space
Transportation, freight, or accommodation
Photography, videography, design, communications, technology, or marketing
Professional expertise or employee volunteer time
Please contact Aurora Wellness Foundation before collecting, purchasing, or delivering items. This allows us to confirm current needs, quantities, suitability, storage capacity, and delivery timelines.
Contributors can choose public recognition, limited recognition, or anonymity. With permission, logos and participation photographs may also be featured through the project website, social media, newsletters, or campaign materials.
Find the Right Way to Participate
You do not need to have a complete plan before contacting us. Tell us what interests you, what type of group or community you represent, and what support or materials you may need.
Requesting information does not commit you to participating, purchasing, fundraising, donating, or providing financial support.
Every Form of Participation Matters
A Yukon-wide campaign is built through many different contributions: a shared message, a displayed poster, a gifted bracelet, a group activity, a donated supply, a volunteer hour, or a conversation that helps someone feel valued.
Thank you for helping create communities where connection, appreciation, belonging, and support can grow throughout September and beyond.
Hope Grows Here.
Need Support Now?
This webpage and the Fireweed Project contact forms are not monitored as crisis or emergency services.
Call or text 9-8-8 for Canada’s 24/7 Suicide Crisis Helpline
Call 9-1-1 if there is immediate danger
Call the Hope for Wellness Help Line at 1-855-242-3310
Youth can call Kids Help Phone at 1-800-668-6868 or text CONNECT to 686868